Social Media Strategy Mapping

at General Assembly - Flatiron

(1952)
Course Details
Price:
$99 7 seats
Start Date:

Fri, May 03, 6:30pm - 9:30pm

Next start dates (6)

Location:
Flatiron, Manhattan
10 E 21st St 3rd Fl
Btwn Broadway & 5th Ave
New York, New York 10010
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Important:
A computer will not be provided.
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Description
Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 20
Teacher: Jen Glantz

What you'll learn in this marketing strategy course:

Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through how to understand social media platforms and learn how to develop and implement an actionable social media strategy. You’ll learn how to structure your social media efforts, captivate your audience on each social media platform, and build brand awareness, loyalty, and sales.

Takeaways
  • Learn how to develop and implement a social media strategy.
  • Create an elevator pitch that clearly defines your brand, audience, and key differentiator.
  • Understand the difference between major social media platforms.
  • Learn how to use the major social media platforms to create content and engage your audience.Identify which platforms to use for your business.
  • Explain the difference between publishing, listening, and reporting tools.
  • Create a weekly content calendar for your business.
Prereqs & Preparation
None! Please bring a laptop to class, along with a notepad and pen.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Still have questions? Ask the community.

Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

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Start Dates (7)
Start Date Time Teacher # Sessions Price
6:30pm - 9:30pm Jen Glantz 1 $99
6:30pm - 9:30pm Jen Glantz 1 $99
6:30pm - 9:30pm Jen Glantz 1 $99
6:30pm - 9:30pm Jen Glantz 1 $99
10:00am - 1:00pm Jen Glantz 1 $99
Start Date Time Teacher # Sessions Price
6:30pm - 9:30pm Jen Glantz 1 $99
6:30pm - 9:30pm Jen Glantz 1 $99

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Questions & Answers (2)

Get quick answers from CourseHorse and past students.

Question from Anonymous
Is it okay to bring an iPad or must I have a laptop?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
HI there! An iPad should be fine to use as it can support the social media platforms that the instructor will be explaining. Hope this helps!
Answer
Cancel
Question from Majeed Alsulemani
Is there a certificate for this course?
Answer from Seth Q. CourseHorse StaffCourseHorse Staff
The student can request a certificate of completion from the school after the class.
Answer
Cancel

Reviews of Classes at General Assembly (1,937)

(1937 Reviews)
Social Media Strategy Mapping
Reviewed by Joanne H. on 2/28/2019
Lots of topics covered plus valuable links and insights into the various social media. Excellent class and great presenter!
Social Media Strategy Mapping
Reviewed by Mitria D. on 2/6/2019
Excellent class led by Jen. Thorough review of social sites and strategies for engagement. Class was interactive & fun!
Social Media Strategy Mapping
Reviewed by Anonymous on 11/7/2018
Instructor was engaging and knew her stuff! Good tools to apply for my projects/clients.
Social Media Strategy Mapping
Reviewed by Anonymous on 8/10/2018
This was an awesome class. The instructor was very well versed in the subject and a interesting and high energy at the same time.
Social Media Strategy Mapping
Reviewed by Allie M. on 8/22/2017
Highly recommend this class. Nikki Nash did a great job teaching and moderating a class of people with widely different backgrounds. Her class was fun, funny, engaging, and informative!
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School: General Assembly

General Assembly

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

What began as a co-working space in...

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