18 and older
Who should you follow? How many people should you follow? How often should you tweet?
Most people don’t get Twitter. This Twitter training for business course shows you how to become someone who does. Set to prove that 140 characters or less and a hashtag can dramatically grow your brand and your business, it takes you step by step into the Twitterverse and shows you how to tweet your way to the top of your industry.Course Outline
- Connecting With Others
- Twitter Facts
- Is Twitter for You?
- Social Impact
The ABCs of Twitter
Getting Started with Twitter
- Creating Your Twitter Account
- Tweeting With the Other Birds
- Types of Tweets
- Protected Tweets
- Why Only Characters?
- What Should I Say?
- What Not to Say on Twitter
- Your First Tweet
Customizing Your Twitter Profile to Attract Followers
- Your Twitter Profile Picture
- Image Banners
- Your Twitter Bio
- Advanced Profile Configuration
- The @ Connect Tab
Following and Followers-the Foundation of Your Twitter Strategy
- The Art of Following
- Twitter Styles
- Finding the Right People to Follow
- Building Your Followers
Aligning Your Twitter Strategy with Your Business
- Twitter Strategies
- Create a Twitter plan for Marketing, Sales, Support, and Reputation Management
- Choose the Audience You Want to Reach
- Speak Your Audience's Language, Whether It's Tech Talk, Marketing Talk, or Sales Talk
- Track Your Twitter Activity and Measure Engagement
- Track Your Lead-Generation Efforts
- Monitor Your Reputation
- Assign Duties to the Appropriate Departments
- Twitter-Promoted Services
- Twitter Lists
- Creating Viral Tweets
- Lead Generation
- Building Your Brand or Business
- "Advertising" on Twitter Promoted Products
- HootSuite Analytics
- Instagram l
Twitter Success Stories
- Susan RoAne @SusanRoane
- Mark Ginnebaugh @MarkGinnebaugh
- Carrie Wilkerson @CarrieWilkerson and @Barefoot_Exec
- Eric Jan van Putten @ericjanvputten
- Michelle Bucher @M_Bucher
Power Twitter Users
Headsets for free, Guaranteed to Run, Re-Takes for free (Up to 6 months), Interactive Classroom environment.Registration Note:
- @Guy Kawasaki
- Build Your Own Power Twitter List
- What's Next?
We can only accept students into our classes whose tuition is being paid by an employer or sponsoring organization. Self-paying individuals cannot enroll.
Courseware (if a course has a Courseware) will be shipped to the address provided two weeks before the class starts. Make sure that the additional info field is properly and correctly filled out to avoid Courseware being lost in transit. Please also note that P.O. Box addresses are not allowed.
The classes are instructor-led live training you attend in a local classroom or from your home/office. Our instructors teach from a remote location while being able to interact with students as in a traditional classroom setting.
Instructors can view student progress and take control of their PC to provide direct assistance. Students can see the instructor's presentation as well as voice questions directly to the instructor and participate in class discussions.