Eric Metelka is the Co-Founder and CEO of the Digital Media Certification, the standard of professional excellence for digital marketers. He is a former management consultant and has helped companies like Hershey's, Anheuser Busch, and US Cellar grow their businesses. He is also the former digital marketing manager at BestVendor where he increased organic traffic by 89%. He is currently a student at Columbia Business School and has been profiled in BusinessBecause. You can connect with him on Twitter @eric3000, on Google+, and on Facebook.