Learn the art of branding in Los Angeles with classes that cover topics such as brand strategy, logo design, and building a strong brand identity.
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Jomsy Fashion @ 9663 Santa Monica Blvd, Beverly Hills, CA
How to Create a Brand Identity This individual course is tailored to your personal needs and specific ideas and language (English-Francais-Español) Branding and Brand Identity Core: -How to create your unique logo. -How to prepare your photo shoot. -How to create content for your website. -How to prepare the visual image and to reflect it in social media. -How to open social media outlets that are relevant to your brand. -How to promote...
General Assembly @ 360 E 2nd St, Los Angeles, CA
People often think of branding as just a logo, business cards, and their website. But a brand is so much more than that. In today’s saturated digital market your branding can be used as a business strategy in helping you stand out from the crowd. By personifying your brand and determining your unique selling point, vision, core values, and your target customers, you will find innovative ways to connect with your customers. Whether you're a business...
General Assembly @ 360 E 2nd St, Los Angeles, CA
Brand is about purpose, value, and experience. Whether you’re an experienced marketing manager or brand strategist, you need skills to craft engaging communications and create a holistic customer experience. Attend this bootcamp to expand your marketing knowledge. Learn tactics from effectively promoting and defining your brand, to strengthening its connection with consumers. You’ll gain advanced marketing strategies to employ in your next campaign,...
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General Assembly @ 360 E 2nd St, Los Angeles, CA
Brands are most commonly thought of in the context of companies, but have you ever thought of branding yourself? Whether you’re considering a career change, interested in turning your side hustle into a full time job, or want to ensure that your name is thought of first when a new opportunity slides across your boss’ desk, we should all be focused on identifying the standout qualities and characteristics that make us the right person for the...
General Assembly @ 1520 2nd St, Santa Monica, CA
Learn how branding can set you apart from the crowd, connect you with your dream audience & set the foundation for your business. You’ll walk away with a brand strategy that is tailored to you, your values & your biz all while working together with your fellow creative entrepreneurs! Takeaways Define your brand attributes, personality & values to use in your business decision-making. Define what makes your brand unique and how to...
General Assembly @ 360 E 2nd St, Los Angeles, CA
A clear design concept is a useful tool when navigating between expression, aesthetics and purpose when developing a brand identity. Students will receive an overview of the overall process of a branding project, from naming tips to brand design guidelines, and their respective applications (print and digital). We will look into methodology with which to investigate and develop a variety of concepts. Students will learn what the needed design elements...
General Assembly @ Online Classroom, Los Angeles, CA
Brand Storytelling: Creating a Powerful Story that Inspires Traditional marketing is dead. Consumers today are highly skeptical of corporate-style disruption advertising. In the age of Instagram and direct-to-consumer commerce, you build a brand by building a following first. But how do you rise above the noise to attract these passionate fans? Start with a great story. A brand story with the right emotional appeal can transform a casual customer...
General Assembly @ Online Classroom, Los Angeles, CA
Today’s hyperconnected world requires brands to be more and more interactive—gone are the days when simply a logo and catch phrase will do. With a click of a button, customers can easily facilitate a dialogue—whether positive or negative, in 140 characters or more—with companies both large and small. This comprehensive workshop dissects the key components of building a successful brand strategy and its application including: brand definition,...
General Assembly @ Online Classroom, Los Angeles, CA
Understanding who you are and what stories you tell the world dramatically affects the way that you present yourself at work and at home. Whether you're interviewing for a job, leading a meeting, giving a speech, or you want to communicate more effectively with friends and family, aligning your unique personality with your goals is the first step on the path to confident self-expression. This workshop will explore the difference between story and...
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