Ian is a Digital Strategist with over 18 years worth of experience in Search, Digital Analytics and Online Conversion.
Ian has worked with a full range of clients and verticals, including: BMW, Argos, Ministry of Defence, Thompson Reuters, Burberry, Haymarket, Procter & Gamble, Amnesty International, National Geographic, Wicks, and EDF Energy to name just a few.
Ian has been a guest at Google's HQ in Mountain View and has attended super secret Google partner conferences.
Ian has been a contributor to the Wordtracker Academy since 2008 and had published two Wordtracker books on Google AdWords (Google AdWords PPC Masterclass and PPC Basics).
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