Learn the latest strategies and techniques in digital marketing with online classes from top professionals. Discover how to effectively market your business, build an online presence, and boost your brand's visibility for maximum success.
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KWSM: A Digital Marketing Agency
Strategy is the framework for digital marketing and lead generation. In this class, you will learn how to develop a unique digital marketing strategy for your business – from telling your story effectively to identifying the right target audiences for your messaging to choosing the digital tools and tactics to communicate with your potential customers. We’ll cover proven techniques for lead generation that we use with our agency clients....
KWSM: A Digital Marketing Agency
Your website is the hub of your digital marketing strategy. In this class, we’ll dive deeper into the essential elements for an effective website – from making sure you’re found easily online to successfully converting prospects into leads. You’ll receive an easy-to-follow checklist to ensure that your website and landing pages adhere to best practices. And, you’ll learn insider tips, tricks and tools for continuing to improve your...
KWSM: A Digital Marketing Agency
Once a visitor interacts with your website, they become a prospect. But how do you nurture them into becoming a qualified lead? In this class, you’ll learn our agency tactics and best practices for creating touchpoints with your audience from first contact to warm lead status. From email drip campaigns to text campaigns and retargeting ads, you’ll learn how and when to communicate, what tools to use, and how to ensure that your audience...
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Explore Digital Marketing Private Group EventsNextGen Bootcamp @ Live Virtual
Learn strategies for crafting a personal brand, sharing original content, and building a following on Facebook, Instagram, and TikTok. Build a Brand & Grow Your Following on Social Media Social media marketing is essential for building a following online, whether for yourself, a business, or another organization. In this summer program, you'll learn about today's top trends and strategies for getting noticed on three of the biggest social media...
Master the art of SEO and drive more traffic to your website with a hands-on SEO Beginners Class at the Digital Workshop Center. Learn strategies to make your website appear at the top of search engine results and gain valuable insights on keyword research, site architecture, content marketing, and analytics and reporting. Enroll today and take your business to new heights!
Borough of Manhattan Community College @ Live Online
Social networks such as Instagram, Twitter, TikTok, Snapchat, YouTube and LinkedIn have become popular platforms for brands and people to connect and communicate directly with one another. In business, these platforms are essential to selling products and services and reaching customers. This course will prepare you for success in social media campaign management, audience engagement and content communications. Job Outlook The expected growth...
Learn the proven best practices and strategies to ranking any website at the top of search engines and increasing website traffic. In this live, online instructor led, interactive class, you will have the ability to ask questions and get personalized attention and feedback to ensure you are fully understanding the material. Cut your learning curve significantly, by learning the tried and proven strategies from an SEO consultant...
headTrix, Inc | Adobe Certified Training
Refine your social media strategy and target your audience with headTrix's Level 2 Social Media Marketing course. Learn how to leverage platforms beyond Facebook, Twitter, and Google, and streamline your workflow through automation. Increase leads and optimize your online presence with the help of our expert analysis and guidance.
Search engine optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. Students will walk away with a solid base to create a search engine optimized web presence, plus a customized comprehensive plan to continue their efforts. In this workshop on “human-centered SEO,” you’ll learn the basics...
General Assembly @ 125 Summer St, Boston, MA
Search engine optimisation (SEO) is about improving the visibility of a site in a search engine’s “organic” (or unpaid) results. If you’re interested in getting a practical introduction to SEO, including what it is and find out how you can make the most of it, this class will give you a great start. You’ll learn what search engines are trying to achieve and why, how they’ve developed over time, what’s in store in their future, what...
To become a great Facebook Marketer, you have to truly master the nuances of the platform, and leverage industry vetted best practices. In this hands on Bootcamp, you'll discover how to go beyond just boosting posts by leveraging Custom Audiences and advanced Bidding Strategies. You’ll also learn how to properly measure and optimize your campaigns using both the Facebook pixel and other measurement platforms. In addition, you’ll learn...
Email is one of the highest performing digital marketing channels, requiring its own unique set of content, marketing, and design considerations. However, with the tens of hundreds of emails people receive every day, you must learn how to distinguish your email from the rest. In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action, simple strategies and A/B tests to...
Katie Wagner Social Media @ Virtual Classroom
Strategy is the framework for digital marketing and lead generation. In this class, you will learn how to develop a unique digital marketing strategy for your business – from telling your story effectively to identifying the right target audiences for your messaging to choosing the digital tools and tactics to communicate with your potential customers. We’ll cover proven techniques for lead generation that we use with our agency clients....
Katie Wagner Social Media @ Virtual Classroom
Your website is the hub of your digital marketing strategy. In this class, we’ll dive deeper into the essential elements for an effective website – from making sure you’re found easily online to successfully converting prospects into leads. You’ll receive an easy-to-follow checklist to ensure that your website and landing pages adhere to best practices. And, you’ll learn insider tips, tricks and tools for continuing to improve your...
Katie Wagner Social Media @ Virtual Classroom
Now that your digital strategy is in place and you’ve improved your website (classes 1 & 2), we’re getting social. You’ll learn why having a social media presence is so important, what makes good content, best practices for each of the five major social media platforms (Facebook, Twitter, LinkedIn, YouTube & Instagram), and the foundational elements of social media advertising. We’ll also discuss what metrics you can track...
Katie Wagner Social Media @ Virtual Classroom
Once a visitor interacts with your website, they become a prospect. But how do you nurture them into becoming a qualified lead? In this class, you’ll learn our agency tactics and best practices for creating touchpoints with your audience from first contact to warm lead status. From email drip campaigns to text campaigns and retargeting ads, you’ll learn how and when to communicate, what tools to use, and how to ensure that your audience...
This is a beginner's online class that teaches the basics of Search Engine Optimization. We will be discussing how to ensure that a website is search engine friendly, a brand has a strong digital footprint and consistency across the web, how important it is to have healthy online relationships, and how to track and analyze performance over time. Takeaways We will be going over the following: Up-to-date SEO best practices Industry Terminology...
General Assembly @ Online Class, Seattle, WA
Paid Social for the Win: Facebook + Instagram Advertising Facebook is a juggernaut with over 2.27 billion monthly active users and Instagram now has over 1 billion monthly active users. In this workshop you will get insights and practical lessons from the field, you’ll learn how to make the most of the Facebook advertising ecosystem (Facebook, Instagram, Messenger, Whatsapp, Audience Network) in this fast-paced, hands on class. We’ll focus...
Los Angeles Center of Photography
Learn to Leverage Search Engine Optimization (SEO) to Attract More Clients Do you want to learn how to better optimize your website to attract more visitors and potential clients? Join Professional Photographer and LACP instructor, John D. Russell as he takes you on a deep dive into Search Engine Optimization (SEO) for your photography website. At the end of this four-hour intensive, you will have the skills to start achieving better page rankings...
Search Engine Optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. In this workshop on "human-centered SEO," you’ll learn the basics of how to analyze and improve your organic search performance on Google. We’ll cover both onsite and offsite methods of improving your search rankings, while...
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