Content Marketing Bootcamp

Putting Your Content Through Its Paces: Content Marketing Bootcamp

Learn how to create a content strategy and editorial calendar that helps you achieve your business goals. You've likely heard that Content is King and it's more important than ever if you’re interested in building a strong relationship with ideal customers.

This activity-driven bootcamp will equip you with tips and strategies on how to devise your content marketing strategy, what digital channels make the most sense for your business and how to use them, plus how to track and analyze all of your content marketing efforts with data-driven decisions.

Who is this workshop for:

• Entrepreneurs and Business Owners who would like to build their audience.
• Digital Marketers looking for content strategies to expand the online presence of their brands.
• Individuals interested in starting a career in internet marketing.

Takeaways

• Learn how to create a basic content marketing strategy
• Learn how to build a content editorial calendar
• Discover how to create and curate content for your business
• List and execute at least 5 key best practices on content marketing
• Walk away with examples of KPIs and metrics to track

Preparation

• You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
• This course will occur completely online using Zoom and Slack.
• Course set up information will be emailed to all students signed up around 24 hours before (and again an hour before) your course launches.

Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled.