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Advanced Digital Marketing Bootcamp

  • Advanced
  • 18 and older
  • $250
  • Earn 10% Rewards
  • Price Lock
  • 360 E 2nd St, Los Angeles, CA
  • 7 hours

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  • $250
  • 7 hours
  • A computer will not be provided.

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Class Description

Description

What you'll learn in this digital marketing course:

In this interactive one day bootcamp, you'll learn advanced digital marketing tactics, and how to implement them effectively in order to drive more traffic, leads, and customers for your business. You’ll recognize that marketers need to be cognizant of everything from design to delivery and optimization. Through a combination of real world examples and hands-on activities, you'll have the opportunity to further master a strategy that will allow you to make real progress toward improving your digital marketing skills.

Mastering digital marketing will help you grow your business, your skill set, and your career. The techniques you'll learn in this bootcamp can be applied immediately, giving you a more solid grounding and practical experience than more introductory level workshops of this type.


Takeaways:

  • Learn how to acquire new customers and retain current customers through Facebook, Instagram and Google advertising
  • Learn how to make a real world ad campaign on Facebook and Instagram
  • Learn how to measure and analyze your marketing funnel
  • Learn how to develop a content marketing strategy to effectively reach and retain your customers
  • Learn the basics of search engine optimization (SEO)
  • Learn the best practices around email marketing and how to create engaging customer journeys
  • Learn how to create a real world email marketing campaign
  • Get to grips with the basics of Google Analytics and UTM tracking parameters
  • Learn key concepts behind effective landing pages, leading to more effective conversion rates
  • Learn what KPIs (key performance indicators) are important and how to value them

Preparation:

  • Please bring a laptop
  • Students should have a basic understanding of digital marketing strategies.
  • Digital Marketing Bootcamp or Digital Marketing 101 are recommended, but not required.

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring COVID-19 very carefully and are adjusting delivery of our programs.

Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one.

Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Refund Policy

If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

Reviews of Classes at General Assembly (2,637)

(4.3-star rating across 2,637 reviews)
  • Advanced Digital Marketing Bootcamp

    Reviewed by Angela C. on 10/10/2019
    Overall the class was very informative and the professor maintained great energy the entire time. A lot of material to review and apply post class. I need professor to email me the pdf of the entire lessons has I still have not received it. Please have him email me the pdf ASAP. [email protected] Thank you, Angela Correa
  • Advanced Digital Marketing Bootcamp

    Reviewed by Grace K. on 10/21/2019
  • Advanced Digital Marketing Bootcamp

    Reviewed by Ken C. on 2/24/2019
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General Assembly

At General Assembly you get the tech skills, career advice and networking opportunities needed to be job ready for a career in coding or data or ux design, in as little as three months, with little or no previous experience.

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